Listen in as Michelle Lerch, FSA, MAAA, reads “Editorial: The Intersection of Behavioral Economics and Life Insurance: How might Don Draper have sold Life Insurance,” which was featured in the July 2016, Reinsurance News, written by Ronald Poon-Affat, FSA, FIA, MAAA, CFA, with Jason Hurley, FIA, by special invitation.

Direct download: 15_2016_July_Reinsurance_News_04_Editorial_Behavioral_Economics_v2.mp3
Category:Reinsurance -- posted at: 10:51am CDT